Level 2: Personal Brand Builder
- keenarno.business

- 0/100 Students
- -
- 7 Lessons /0 Quizes
Theme: “Your name is your business”
For people ready to grow their own voice, attract an audience, and be seen as someone worth following — not just a link-sharer.
✅ Module 1: What is a Personal Brand?
Lesson Summary:
A personal brand is the feeling or message people associate with you. It’s what makes someone say, “Oh, she’s the one who shares good tips,” or “He always supports small businesses.” You don’t need to be famous. You just need to be consistent and real.
Mini Task:
Write one sentence that describes how you want people to feel when they see your posts.
✅ Module 2: Picking Your Niche or Angle
Lesson Summary:
You can’t talk to everyone. But when you talk to someone, you build trust. Choose a theme or angle:
- Fun & entertainment
- Education & tutorials
- Support local / community voice
- Inspiration & encouragement
- Reviews & unboxings
Your niche = what you care about + what others like seeing.
Mini Task:
Choose your niche. Then write 3 post ideas you could do under that niche.
✅ Module 3: Choosing Your Platform
Lesson Summary:
You don’t need to be everywhere. You just need to be consistent somewhere. Learn the pros and cons of:
- Facebook (groups, profiles, stories)
- WhatsApp (status, DMs)
- TikTok (short video + discoverability)
- Instagram (stories + reels)
- X or LinkedIn (for later, advanced users)
Mini Task:
Pick your main platform + backup. Commit to showing up there for 1 week.
✅ Module 4: How to Set Up Your Profile to Attract People
Lesson Summary:
A clean, helpful profile brings in views. You’ll learn:
- Profile name formatting
- Display picture tips (even if it’s not your face)
- Cover image tips (optional)
- Pinned post ideas
- What makes someone follow or message you
Mini Task:
Update your profile with your chosen niche in mind.
✅ Module 5: Bio Writing, Profile Pic, & Pinned Post Setup
Lesson Summary:
Your bio is your 1-second pitch. We’ll teach the 3-part formula:
- What you do
- Who it’s for
- Where to go next (CTA/link)
Also includes:
- What makes a good profile pic (no blur, no weird crops)
- What to pin (intro, top product, welcome post)
Mini Task:
Write or update your bio using the formula. Upload your new profile pic and screenshot your pinned post.
✅ Module 6: Creating Your First 3 Post Types
Lesson Summary:
You’ll learn 3 safe, easy post types to start with:
- Personal story or intro
- Shoutout to someone else (vendor, CMH, etc.)
- Product or blog share with personal comment
No sales pitch. Just showing up with your voice.
Mini Task:
Write one post of each type and schedule or post it.
✅ Module 7: How to Stay Consistent On Social Media (Even If You’re Shy)
Lesson Summary:
Posting doesn’t have to be daily, perfect, or public-facing right away. We’ll share:
- How to schedule posts or reuse old ones
- How to batch content on weekends
- How to post without showing your face
- What to do if you feel burnt out
Mini Task:
Plan your content for the next 7 days. Use the template provided.